Your idea vs 1,000 other marketers. Let’s see where you actually stand.

The challenge

Create one digital marketing asset (e.g., viral hook, meme ad, short video, campaign concept) and promote it to gain real-world attention and votes. The success of your idea will be determined by the reactions and shares it receives.

What to Build

STEP 01: Create Your Idea Develop a digital marketing idea that captures attention.

STEP 02: Post It on ConnectsBlue Make your idea public on the ConnectsBlue platform.

STEP 03: Put It in Front of People Share your idea widely to gauge public reaction.

STEP 04: Get the Most Votes Encourage people to react and vote for your idea.

STEP 05: Move Up. Win. Stand Out. Ideas that resonate will rise to the top based on results.

Submission requirements

• Strong ideas

Judging Criteria

• Creativity

Prizes

• ₹ 10,000 in cash for 1 winner.